McDonald's Partners with Google to Pilot Generative AI to Transform Restaurant Business

McDonald's จับมือ Google นำร่อง Generative AI พลิกธุรกิจร้านอาหาร

McDonald's and Google announce the adoption of generative AI in their businesses around the world.

The case of McDonald's is Generative AI for Business, one of the biggest cases to watch in the world.

With the scale of McDonald's with more than 41,000 stores worldwide (both own + franchise) and a partnership with the newly launched Cloud & AI partner Google. Gemini go

What McDonald's announced to do is:

  1. put on Conversational AI Chatbot In the McDonald's app, which has more than 150 million users worldwide, to use AI to talk and automate food ordering (40% of sales, or more than $9 billion. Now it comes from digital channels).
  2. Thousands of drive-through kiosks around the world will be upgraded. Automated orders can be taken by AI. There are now 100 branches in the United States.
  3. Create an AI Chatbot Named "Ask Pickles" This chatbot is trained with a work manual. The main purpose of using various wooden tools is to provide employees with help when they encounter problems. You can find answers or solutions to problems immediately. Increase productivity and reduce time costs
  4. Change Centrally storing data in the cloud becomes Google Cloud's Edge Computing Each kiosk will have its own server to process and improve the Loyalty Program system and collect customer data to improve services, such as a recommendation system to recommend menus that customers are likely to like or are likely to try.
  5. McDonald's AI Solutions will also be available to franchisees.

In summary, in 1 sentence: McDonald’s นำ AI มาทำ Food Ordering + Automation + Assistant

These 3 are the blueprint for the food business.

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Sources

McDonald’s and Google Cloud Announce Strategic Partnership
This partnership is a significant step for McDonald’s in advancing its restaurant technology platform to become the most sophisticated and productive in the industry.
McDonald’s Turns to Google for AI Chatbot to Help Restaurant Workers
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McDonald’s will use Google AI to make sure your fries are fresh, or something?
AI is on its way to a drive-through near you.
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