Interview with Now-Badari Utsahajit Founder of Lightwork, an AI RPA software developer.

สัมภาษณ์ นาว - ภาดารี อุตสาหจิต ผู้ก่อตั้ง Lightwork ผู้พัฒนาซอฟต์แวร์ด้าน RPA สัญชาติ AI

From the intention to solve the problem of "data management" for an insurance company. Many years ago, Now - Badari Utsahajit Until it was established as a company. Lightwork Developed Robotic Process Automation (RPA) software or digital robotic labor, which is one of the AI technologies developed to reduce the repetitive work time of people.

Before the COVID-19 pandemic Large organizations want to digitize their businesses by doing Big Data and AI (Artificial Intelligence). The data structure of these organizations is not designed to support future technology because it still stores documents on paper. Data files are stored in many places and rely on manual labor.

นาว - ภาดารี อุตสาหจิต Co-Founder and CEO of Lightwork Tell us that after this, AI will help more people. It helps accelerate all information into a form that can be read by AI. After this, AI will help more people, smarter, and more usable.

Next we will see that many things will be accelerated to do in a limited time. For example, a COVID-19 test with multiple AI can help see lung X-rays within seconds. Or another solution has developers who have people speak into the phone's voice by speaking in short and long voices to listen to breathing, and then AI will calculate whether this person has COVID or not.

"In a situation where we are forced to do it quickly and there are not enough people, it will make people know and get used to AI more, just like using the internet that we use every day."

RPA is one of the AI that can help organizations structure their data more easily. Help with marketing campaigns that require customer data. For example, a customer enters an address in the system. Some people may fill in correctly and incorrectly, but in the end, to analyze the organization, all the information is in the same standard, which RPA will have a function to manage this information beautifully and use it immediately, or in the case of a logistics business, it can be used to create a cover sheet for envelopes or parcels to be able to send products.

Or with insurance companies that have a lot of customer information and customer claims. For example, if someone claims to have a cold every 2 weeks, the company can use this information to the sales department to propose a policy that is more suitable for the customer or check whether the claim submitted is correct or not. Is it a system error?

"It's impossible to have people sit and watch a list of claims that could be in the millions of dollars a day, but the robot will be able to manage this huge amount of data and allow us to use this information to offer good solutions to our customers."

In addition, it can help with financial accounting and automatically issue various documents such as purchase orders and purchase requisitions.

In the future, there will be more and more robots that are good at subject matter, and they can be used more easily. While there are still many industries that have not yet adopted robots, in the short term, it may not be okay. In the long run, if competitors bring in robots to help, their cost will be lower than ours immediately. It works many times faster than us. It is more accurate. Companies that do not bring technology to help with their work will not be able to keep up with their competitors.

Develop for Thai people, but look beyond the world.

Mr. Nao said that currently the robot program of Lightwork It has been developed to a level where it can work with any program.

One of the example organizations that successfully implemented RPA to help reformat data. It was able to change from using more than 10 employees and taking more than 2 months to complete the data accuracy verification work to only 9 hours and using only one employee to work. It allows companies to allow employees to learn more useful tasks.

But to get to this point, we have gone through difficult things. Because we started developing from scratch, like teaching a newborn child. We don't know how to make this robot help programs and work fast.

As for management, the difficulty is finding a team because most people still don't know what RPA is. We need to find people with the same vision to help build robots from scratch to be better and smarter together.

The problem in the early stages was because there were not many customers. No Feedback Designing solutions from a developer's perspective When I brought it to the customer to use, I got a reply that it was difficult to use.

"We are always developing and always listening to feedback on what needs to be improved, what functions customers want to add to make it more convenient to use, and when more customers get more feedback, we can develop better solutions to this day."

Currently, Thai people can develop RPA from scratch. Lightwork It is also the only Thai company that develops RPA, which is considered the company's strength.

Mr. Nao He continued, "The fact that most of the development team is Thai. There is localization, allowing the system to work with Thai companies as much as possible. Work with programs that are only used by Thai people or other programs in Thai. Lightwork The company is not only a company that sells the system, but a person who builds it from scratch, making the company highly specialized (Specialist), having talked to many customers, developed many solutions, and made it possible to choose the right solution for customers from a single discussion, and many of them can be completed in 2 weeks.

in addition Lightwork Still Robot Factory This means that if a customer wants a robot that is more than basic work, the company can develop it.

"We are ready to collaborate with our System Integrator partners to bring our robot solutions to help customers and help scale our Lightwork Let's go together."

And not only the development of robots to meet the needs of Thai people. Lightwork The company also aims to expand its business to the global level, either in Asia, Europe, or the Americas. It has changed people's behavior to become more accustomed to talking online. make Lightwork Easier access to customers from abroad

"We can connect with clients around the world online, the only difference is the working hours. Therefore, any company that has a pain point, no matter where it is in the world, we can solve the problem."

Original article, interviewed and compiled by SHiFT

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